Marketingcrownindia
2 min readFeb 11, 2021

YouTube & Kolkata Fitness Industry- How Nishit Shaw highlights the Bengal Fitness Industry

If you are from Kolkata, you must know Burlington Chocolate by now and if you do, you might know its Founder & CEO- Nishit Shaw.
Nishit Shaw is currently an MBA student at Amity University Dubai who has a strong bank of 200 plus videos on YouTube. Due to his connections with huge players of the Indian fitness industry, he has shot a lot of content on Fitness for his YouTube channel.
Shaw is neither a professional athlete nor a gym owner, still what makes him a part of the fitness industry? “Every gym goer is a part of the fitness industry” tells Shaw.
Back in 2019, Kolkata saw a massive fitness motivational even with huge footfalls which was named ‘Guru Mann event’ that was endorsed by Renowned Bollywood Fitness Expert & Nutritionist Guru Mann. Nishit Shaw and his Team ‘YouVents’ became the first people to bring this iconic event to East India. Prior to this, the Guru Mann event was restricted to cities like Delhi, Mumbai & Indore etc.

Prior to this, September 2018, Nishit Shaw had met the founder of FitMuscleTv- Gaurav Taneja who runs Flying Beast which is now officially India’s biggest Vlogging channel.
The footage of him meeting Taneja is there on both Nishit’s channel and as well as channel Flying Beast. Gaurav Taneja discovered many things about the fitness industry of Bengal.
During lockdown, Nishit Shaw shot one video in order to support Gym Owners & Trainers. This gesture of his was supported by many people and the video was well appreciated. Nishit Shaw has interviewed many professional fitness athletes in order to educate the masses by showcasing his videos.
Nishit Shaw is an internationally certified fitness expert who has also been the ambassador for UK based company Bodypower. “I haven’t been able to take care of myself recently and promise that I’ll
be back with a shocking transformation” said the 23 year old social media influencer.
Currently, Nishit Shaw is working hard to promote his new brand Burlington which is a major success in its segment and various domestic markets. Burlington Chocolate will soon be available in parts outside India and it will happen very soon.

Follow on insta — https://instagram.com/burlingtonchocolate?igshid=v7t8bi1375qx

No responses yet